Secret Sauce of Great Writing
How to make your books, blogs and business writing sparkle
While I was an editor for The Wall Street Journal, I would only make four types of changes to a reporter's story. I'd make the writing more simple, clear, elegant and evocative. In this free, 40-minute course, I teach you how to apply this "secret sauce" to your book, blog and business writing to help make it sparkle.
Lecture 1 - Why Write Better?
Lecture 2 - The Secret Sauce of Flair
Lecture 3 - The Four Crucial Ingredients
Lecture 4 - How I Discovered the Sauce (+ PDF Workbook)
Lecture 5 - The Power Of Simplicity
Lecture 6 - Simplicity Exercises
Lecture 7 - The Power Of Clarity
Lecture 8 - Clarity Exercises
Lecture 9 - The Power Of Elegance
Lecture 10 - Elegance Exercises
Lecture 11 - The Power Of Evocativeness
Lecture 12 - Evocativeness Exercises
Lecture 13 - Tip Of The Iceberg
Lecture 14 - Final Thoughts
Key Lecture Summaries
People who want to improve their writing skills for work
Those who want to write better books, articles and social-media posts
Professional writers in sales, marketing or communications
Businesses that want to promote their products more effectively
Are you ready to begin your journey into the world of elite writing?